UNICEF seeks Communication Specialist for Private Fundraising and Partnerships Division
UNICEF works in 190 countries and territories to protect the rights of every child. UNICEF has spent 70 years working to improve the lives of children and their families. Defending children’s rights throughout their lives requires a global presence, aiming to produce results and understand their effects. UNICEF believes all children have a right to survive, thrive and fulfill their potential to the benefit of a better world. For every child, a geographically mobile & diverse workforce.
Communication Specialist (Media/PR)
UNICEF’s private sector division has a new strategic plan, and ambitious goals to deliver on income, influence and brand recognition. A key driver of increased income is a strong brand and key strategy to deliver that is through corporate alliances and its media partners, to both build the brand and engender support. In the new plan UNICEF is bringing together a number of functions in the organization, ensuring a more integrated approach and fostering better collaboration and coordination of approaches. Reporting to the head of unit, this role will support National Committees and corporate partnerships teams to connect with various publics using means such as effective PR, social media, products and events to facilitate the building and managing relationships with corporate partners.
The purpose of the post is to ensure appropriate UNICEF visibility, messaging and branding in business and philanthropic foundation relationships and to manage UNICEF’s communication response around reputational risk issues linked to engagement with the corporate sector. The role will work especially closely with the media team in the Division Of Communication (DOC) and the National Committees (NatComs) to ensure partners receive the appropriate profile and visibility on global channels. The role will also ensure that through partners, UNICEF’s presence in CSR/Business/Finance/Philanthropy media outlets is maximized. The post will also contribute to the global media desk operation, through the Geneva lead.
How can you make a difference?
- With a focus on media and Public Relations (PR) inputs, provides strategic direction to media and communication work linked to business and philanthropic foundation partnerships, ensuring that related activities are in line with PFP’s fundraising, advocacy and brand positioning objectives, as well as UNICEF’s ethical and brand guidelines.
- Develops measurable global media/PR strategies for UNICEF’s significant global partnerships including cause related marketing campaigns and major philanthropic foundations.
- Builds relationships with in-house and external PR agencies, to ensure alignment with UNICEF’s communication strategies, and helps manage the media and communication/PR expectations of corporate fundraising partnerships.
- Ensures effective profiling of corporate relationships through UNICEF external global channels (website, reports, and social media channels) to ensure compliance in recognition tools.
- Contributes to the planning and coordination of visits by corporate fundraising partners to UNICEF Country Offices.
- Supports the Global Media desk, based in Geneva, with inputs of upcoming stories, media monitoring and acting as spokesperson at the Palais as needed.
- Tracks emerging risk, creates risk analytics about partnerships, shapes content and calibrates social-engagement strategy.
To qualify as an advocate for every child you will have…
Advanced degree in international relations, communication, media relations or journalism. A first level university degree in combination with qualifying experience may be accepted in lieu of the advanced university degree.
A minimum of eight years working in the field of communications, ideally including experience in the development and implementation of media strategies using digital and other media. Experience in UNICEF or another international development organization would be an asset.
Fluency in English required. Working knowledge of another UN language (Arabic, Chinese, French, Russian, and Spanish), would be an asset.
UNICEF’s core values of Commitment, Diversity and Integrity and core competencies in Communication, Working with People and Drive for Results.
UNICEF is committed to diversity and inclusion within its workforce, and encourages qualified candidates from all backgrounds to apply.
Weitere Informationen und Bewerbung: www.unicef.org